DAY 1: INTERRUPT THE REFLEX. REWIRE THE RITUAL.
It’s Day 1 and that means it's time for a new you!
Your coffee reflex is twitching so today is all about breaking that caffeine fix. Instead, sip your brothee, breathe deep, and get focused on how good you’re going to feel by the end of the 7 Day Challenge.
And heck, if that doesn’t work, you can always scream into the bottom of your empty broth mug. We’ve heard that works wonders.
DAY 1: INTERRUPT THE REFLEX. REWIRE THE RITUAL.
It’s Day 1 and that means it's time for a new you!
Your coffee reflex is twitching so today is all about breaking that caffeine fix. Instead, sip your brothee, breathe deep, and get focused on how good you’re going to feel by the end of the 7 Day Challenge.
And heck, if that doesn’t work, you can always scream into the bottom of your empty broth mug. We’ve heard that works wonders.
WHAT TO EXPECT
It’s possible (and totally normal!) to notice a bit of a headache or other minor withdrawal symptoms. You might feel groggy, sluggish, or even mildly (or majorly) irritable during the 90-min delay window. That’s all connected to cortisol. Here’s why.
> When you drink coffee (or other caffeinated drinks like green tea or energy drinks), your body increases the amount of cortisol (a stress hormone) it secretes.
> While it does this at all times of day, the effect is much more pronounced in the morning, when cortisol is at its highest.
> Some cortisol is a good thing but too much can negatively impact your blood sugar, blood pressure, sleep, and levels of inflammation in your body.
WHAT TO EXPECT
It’s possible (and totally normal!) to notice a bit of a headache or other minor withdrawal symptoms. You might feel groggy, sluggish, or even mildly (or majorly) irritable during the 90-min delay window. That’s all connected to cortisol. Here’s why.
> When you drink coffee (or other caffeinated drinks like green tea or energy drinks), your body increases the amount of cortisol (a stress hormone) it secretes.
> While it does this at all times of day, the effect is much more pronounced in the morning, when cortisol is at its highest.
> Some cortisol is a good thing but too much can negatively impact your blood sugar, blood pressure, sleep, and levels of inflammation in your body.
> In the morning, cortisol rises naturally to wake you up and get you moving. But if you caffeinate before it peaks, you override that rhythm and spike stress instead of energy. It’s like revving your engine with your car sitting in Park.
> If your body is used to a caffeine spike shortly after waking, it will be expecting that kickstart to jolt you awake.
> You're also still mentally associating caffeine with wakefulness so your brain is trying to come to terms with the idea that you’re not having any (yet).
It’s like the famous Pavlovian Effect, where dogs would start salivating whenever they'd hear their dinner bell ring.
Except instead of a bell, it’s your morning alarm, and instead of salivating, it’s your brain telling you it needs coffee to get started.
> In the morning, cortisol rises naturally to wake you up and get you moving. But if you caffeinate before it peaks, you override that rhythm and spike stress instead of energy. It’s like revving your engine with your car sitting in Park.
> If your body is used to a caffeine spike shortly after waking, it will be expecting that kickstart to jolt you awake.
> You're also still mentally associating caffeine with wakefulness so your brain is trying to come to terms with the idea that you’re not having any (yet).
It’s like the famous Pavlovian Effect, where dogs would start salivating whenever they'd hear their dinner bell ring.
Except instead of a bell, it’s your morning alarm, and instead of salivating, it’s your brain telling you it needs coffee to get started.
WHAT TO DO INSTEAD
Your brain might be telling you it needs a coffee right away, but don’t listen to that master manipulator. Instead, interrupt the habit to reset your brain’s expectations.
TURN THE TABLES ON YOUR HABIT BY:
1. Making a big mug of your favourite Bone Broth Body Glue.
2. Taking it outside into the morning light or sitting by a window with as much natural light as possible.
3. Taking 10 energising breaths and thinking about how good you’ll feel by the end of the week.
This new routine or ritual of broth, breath and bright light is about interrupting the pattern of reaching for a coffee first thing and giving your body other ways to wake it up each morning.
If you’re looking to kick things up a notch into high achiever mode, download the WOOP protocol below and set yourself up for ultimate success this week.
TURN THE TABLES ON YOUR HABIT BY:
1. Making a big mug of your favourite Bone Broth Body Glue.
2. Taking it outside into the morning light or sitting by a window with as much natural light as possible.
3. Taking 10 energising breaths and thinking about how good you’ll feel by the end of the week.
This new routine or ritual of broth, breath and bright light is about interrupting the pattern of reaching for a coffee first thing and giving your body other ways to wake it up each morning.
If you’re looking to kick things up a notch into high achiever mode, download the WOOP protocol below and set yourself up for ultimate success this week.
DAY 1 CHALLENGE
Earn superiority points (and recruit an accountability partner or two) by sharing a mug shot on social media. Tag us (@gevityrx) in your morning brothee and go in the draw to win a prize.